Microsoft Edge Is Trying To Stop People From Downloading Google Chrome

Google Chrome is the most popular browser, which pushed Microsoft to some exhilarating moves.

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Microsoft Edge was rebuilt last year, but its popularity is still way lower than Chromes. That's why Microsoft uses an aggressive technique to stop users from downloading Google's browser.

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Windows 10 and Windows 11 have new prompts when downloading Chrome. It sends cheeky messages such as:

  • Microsoft Edge runs on the same technology as Chrome, with the added trust of Microsoft.
  • That browser is so 2008! Do you know what's new? Microsoft Edge.
  • "I hate saving money," said no one ever. Microsoft Edge is the best browser for online shopping.
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According to The Verge, these prompts are not the ones you'd typically find inside a website. It is like opening G-Mail while browsing on the Edge. Only this time, Microsoft chose a more aggressive technique.

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As Neowin writes, when we search "browser" or "browser download" on Bing, the Edge recommendations pop up, letting you know that Microsoft really wants you to notice their web browser.

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Microsoft also forcibly installed its new Edge on Windows last year, with a full-page pop-up causing outrage.

The whole Edge ordeal amused many. Memes are writing themselves, and we enjoy the big tech pettiness. At least, for the time being.

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We cannot wait to see what's next in the Edge world.

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