After remaining virtually unchanged for decades, a Japanese company has given modern tea bag packaging a refreshing sensation.
There's nothing more enjoyable than a delicious cup of tea after a hard day's work.
Though the tea industry has consistently been booming over the years, one thing has remained unchanged when it comes to having a cup of tea: the traditional teabag design!
Apparently, some folks had an idea of bringing something unique to the tea industry, hence, the birth of Ocean Teabags Company in Japan.
Guess what its first tea bag designs are. Squid and an octopus!
Ocean Teabag has recently unveiled its new package redesign with a series of animal-themed teabags that seem to "come to life" when immersed in a cup of hot water.
How did they do that?
All the sea creatures in a cup of tea
The brand teamed up with oddity shop and Village Vanguard to create original tea bags that resemble marine wildlife such as jellyfish, isopods, and octopus.
Once you add the animal-themed tea bag to the cup, the teabag transforms into a sea creature swimming in your tea.
Now that's something absolutely worth capturing for your Instagram.
Typically, tea bags would cost around 1,820 yen or $16. The company's investors have revealed Ocean Teabag started about 3 years ago, and their initial design was a dolphin teabag.
Later on, they came up with more designs. The company team currently has 10 people working on the unique and adorable ocean teabags.
Since the company is gaining a global outreach, it probably has to start expanding.
As you can see in the photo, the squid teabag is dedicated to the black Pu'er tea. And the resulting dark tea looks like the squid teabag has squirted out squid ink!
The brand has also added persimmon flavor into the mix, to make it sweeter to taste.
On the other hand, the octopus ocean teabags are filled with Keemun tea.
Though the octopus and squid-shaped teabags are the most popular amongst buyers, there are also other adorable designs, such as a penguin-shaped, filled with Chamomile tea.
Ocean Teabags is now planning to create moving as well as glowing tea bags in the future. Currently, the company has over 50 unique teabags designs on its online store.
The newest addition to the robust series of marine creatures is a tea bag shaped like an innocuous sea cucumber.
This little parcel is full of jasmine tea. And there's a smidgen of sea cucumber powder to give it more authenticity.